I take time to understand your strategic vision & why your business is unique.
A graphic designer or web designer that shows you options without having met you first, is giving you a generic product. Because of that belief, I get a clear understanding of what your vision is before we begin.
I do research on the practices and norms of your specific industry.
Now that we have a decent idea of what you are looking to get done I can start my research. The goal is to make sure the marks and identity systems developed for you will be relevant and meaningful.
At this point I start exploring design concepts & their applications.
First, I design prototypes that go through many iterations until there is a solution that works for you and your business. Then I fine tune the selection and plan the implementation of your project.
Discovery, Exploration and Design done. Now the relationship begins.
The project does not end once your site goes lives or when you received your set of business cards. We follow-up to make sure links are working, analytics are running and your SEO strategy is yielding results.